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Avanti Markets Takes the Lead in Combatting Cyber and Payments Fraud

Strategy features cyber insurance policy and Ingenico Group’s iUC285 payment acceptance device

(TUKWILA, WA; May 11, 2017) — Avanti Markets Inc. — the largest independent micro market provider in the United States – is taking the lead in the ongoing battle against cyber and payments fraud. Staying one step ahead of this burgeoning threat, Avanti Markets announces technology advances that include a cyber insurance policy that covers all Avanti Markets operators up to $10,000,000 and deployment of Ingenico Group’s iUC285, an all-in-one contact and contactless standalone payment acceptance device.

Recognizing the damage that a security breach can cause an independent operator in terms of profitability and reputation and the fact that this threat is becoming more complex all the time, Avanti Markets has taken a multi-faceted proactive approach to protect its operators:


In response to a changing securities landscape, Avanti Markets is extending its support to operators through a customized cyber insurance policy that reduces liability, defends their business and offers extensive protection in the event of a breach occurring at any of their market locations. This cyber insurance policy is especially pertinent as companies have found themselves the unfortunate victim of data and security breaches that can result in damages to their bottom line and business reputation. Designed with the operators’ business in mind, this policy pays for a variety of coverage areas, including public relations, IT forensics and general counsel costs.

“Our main focus is enhancing our operators’ experience and solving for ways to add value and augment their business. This overall strategy delivers a path to success, now and in the future. We are extremely excited about this investment, especially with the multitude of benefits of Ingenico Group’s iUC285 cashless device as well as the added security of the cyber insurance policy,” said Jim Brinton, CEO of Avanti Markets.


Ingenico Group’s iUC285 is an integral component to providing new payment avenues for consumers within the micro market environment, which also ultimately helps give Avanti Markets’ operators a competitive edge. The device accepts all payment methods within a single module, including NFC/contactless, magstripe and EMV, and is PCI PTS 4.x certified, which ensures it meets the highest hardware and software security requirements.

“As a leader in the payments industry, Ingenico Group is excited to enable all Avanti Markets’ micro market locations nationwide with the iUC285. Bringing constant innovation and facilitating new payment options are critical within the payments industry. As a result, this device will positively impact the consumer experience and bring new opportunities to the operators, all while keeping customer payment information secure,” said Bruce Rasmussen, director of strategic verticals for Ingenico Group.

Avanti Markets recognizes the immense need for continuous innovation and the ability to provide its operators with tools to adapt to consumer demands and the highest levels of security protocols. This investment is just another example of this commitment to prepare operators for the changing landscape today and in the future.

Want to join the Avanti Markets Operator Network? Learn more about becoming an operator here.


Founded in 2009, Avanti Markets is the leading micro market provider for independent operators. Avanti Markets provides a comprehensive payments system and back-end software for licensees to operate micro markets – an unattended fresh food self-service model within the corporate environment – across the United States and Canada. With a solid dedication to continuous innovation and technology, facilitating experiences that empower the consumer and investing in the success of its licensees, Avanti Markets and its Operator Network are able to transform the breakroom for a truly unrivaled micro market experience for all. Reinvent the breakroom:

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